About Traction Book
TRACTION: How Any Startup Can Achieve Explosive Customer Growth
Most startups don’t fail at building a product. Most startups fail at getting traction. Let us help you get traction using our 3-step framework called Bullseye, guiding you to the right traction channel out of 19.
TRACTION is a bestselling book with over 175 5-star Amazon reviews that is helping businesses and projects of all kinds get traction.